Privacy Notice
Last Updated/Effective Date: February 21, 2024
Gift Card Market, LLC (âGift Card Market,â âwe,â âus,â or âourâ) respects your privacy. This Privacy Notice describes the processing of Personal Information that is provided, collected, or disclosed on our website that links to this Privacy Notice (âSiteâ). âPersonal Informationâ means information that uniquely identifies, relates to, describes, or is reasonably capable of being associated with or linked to you.
1. Personal Information We Collect
The types of Personal Information we collect may include:
- Contact Information – We collect contact information of gift card recipients including their name, phone number, and email address so we can send them their purchased gift cards.
- Credit/Debit Card Information – When you make a purchase, we use a third-party payment processor to collect your credit or debit card information to process your payment.
- Site Usage Information – When you use our Site, we may automatically record information, including your IP address, geolocation of your device, browser type, referring URLs (e.g., the website you visited before coming to our Site), domain names associated with your internet service provider, and any other information regarding your interaction with our Site.
2. How We Collect Personal Information
- Directly From You –Â We collect Personal Information that you provide directly to us, for example, if you choose to contact us or purchase gift cards from us.
- From Gift Card Purchasers – If you are a gift card recipient, we collect your Personal Information from the people who purchase a gift card for you so we can send you your gift card.
- Through Online Tracking Technologies – We use cookies and similar technologies to collect Personal Information related to activity on our Site. For additional information regarding our use of these technologies, see the Cookies and Tracking Technologies section below.
3. How We Use Personal Information
To the extent permitted by applicable law, we use Personal Information:
- To provide our services, including sending gift card recipients their gift cards.
- For internal research and development, such as testing and improving the quality of our Site.
- For marketing, such as sending information about our Site, including using your information to send you messages, notices, newsletters, surveys, or promotions.
- For communicating with you, such as responding to your questions and comments.
- For legal, security, or safety reasons, such as protecting our and our usersâ safety, property, or rights; complying with legal requirements; enforcing our terms, conditions, and policies; detecting, preventing, and responding to security incidents; and protecting against malicious, deceptive, fraudulent, or illegal activity.
- As part of a corporate transaction, such as in connection with the sale of part or all of our assets or business, the acquisition of part or all of another business or another businessâ assets, or another corporate transaction, including bankruptcy.
4. How We Disclose Personal Information
We may disclose your Personal Information in the following circumstances:
- Service Providers – We disclose your Personal Information with third party service providers as necessary to enable them to support our Site or other aspects of our business, including our payment processing vendors.
- Legal Obligation or Safety Reasons – We may disclose Personal Information to a third party when we have a good faith belief that such disclosure of Personal Information is reasonably necessary to (a) satisfy or comply with any requirement of law, regulation, legal process, or enforceable governmental request, (b) enforce or investigate a potential violation of any agreement you have with us, (c) detect, prevent, or otherwise respond to fraud, security or technical concerns, (d) support auditing and compliance functions, or (e) protect the rights, property, or safety of Gift Card Market, its employees and clients, or the public against harm.
- Merger or Change of Control – We may disclose Personal Information to third parties as necessary if we are involved in a merger, acquisition, or any other transaction involving a change of control in our business, including but not limited to, a bankruptcy or similar proceeding. Where legally required, we will give you notice prior to such disclosure.
5. Cookies and Other Tracking Technologies
We and our service providers may use cookies and similar technologies to collect usage and browser information about how you use our Site. We process the information collected through such technologies, which may include or be combined with Personal Information, to help operate certain features of our Site, to enhance your experience through personalization, and to help us better understand the features of our Site that you and other users are most interested in.
We use analytics services, including Google Analytics, to assist us with analyzing our Site traffic. These services utilize cookies and other technologies that collect your Personal Information. To learn more about how Google uses data, visit Googleâs Privacy Policy and Googleâs page on âHow Google uses data when you use our partnersâ websites or apps.â You may download the Google Analytics Opt-out Browser Add-on for each web browser you use, but this does not prevent the use of other analytics tools. To learn more about Google Analytics cookies, visit Google Analytics Cookie Usage on Websites.
In order to manage your preferences with respect to cookies, please visit your Cookie Preferences. In addition, most browsers provide you with the ability to block, delete, or disable cookies, and your mobile device may allow you to disable transmission of unique identifiers and location data. If you choose to reject cookies or block device identifiers, some features of our Site may not be available, or some functionality may be limited or unavailable. Please review the help pages of your browser or mobile device for assistance with changing your settings. We do not respond to Do Not Track (âDNTâ) signals sent to us by your browser at this time.
6. How Long We Keep Your Personal Information
We will retain Personal Information for as long as necessary to fulfill the purposes described in this Privacy Notice, unless otherwise required by applicable laws. Criteria we will use to determine how long we will retain Personal Information include whether we need Personal Information to process your order or deliver a gift card to you; you have requested information from us; we have a legal right or obligation to continue to retain Personal Information; we have an obligation to a third party that involves Personal Information; our retention or record keeping policies and obligations dictate that we retain Personal Information; or we have another business purpose for retaining your Personal Information.
7. How We Protect Personal Information
We use commercially reasonable efforts to protect the confidentiality and security of Personal Information. However, despite these efforts to store Personal Information in a secure environment, we cannot guarantee the security of Personal Information during its transmission or its storage on our systems.
8. International Use of our Site
Our Site is hosted in the United States. If you are visiting our Site from outside of the United States, please note that by providing your Personal Information, it is being transferred to, stored, collected, or processed in the United States, where our servers are located and operated.
9. Childrenâs Privacy
We do not knowingly collect or solicit any Personal Information from children under the age of 13 without verified written parental consent. In the event that we learn that we have collected Personal Information from a child under the age of 13, we will promptly take steps to delete that information. If you are a parent or legal guardian and think your child has given us their Personal Information, you can email us at support@giftcardmarket.com.
10. Links to Third-Party Websites
We are not responsible for the practices employed by any websites or services linked to or from our Site, including the information or content contained within them. We encourage you to investigate and ask questions before disclosing Personal Information to third parties, since any Personal Information disclosed will handled in accordance with the applicable third partyâs privacy notice. By using the Gift Card Market website and services, you are also bound by Google’s Privacy Policy.
11. California Residents
Under California Civil Code Section 1798.83, individual customers who reside in California and who have an existing business relationship with us may request information about our disclosure of certain categories of Personal Information to third parties for the third partiesâ direct marketing purposes, if any. To make such a request, please contact us using the information in the Contact Us section below. Please be aware that not all information sharing is covered by these California privacy rights requirements and only information on covered sharing will be included in our response. This request may be made no more than once per calendar year.
12. Marketing Communications
To opt out of marketing emails, please email us at support@giftcardmarket.com or by following the instructions included in the email or text correspondence. Please note that, even if you unsubscribe from certain correspondence, we may still need to contact you with important transactional or administrative information, as permitted by law.
13. Changes to this Privacy Notice
Please note that we may modify or update this Privacy Notice from time to time, so please review it periodically. We will provide you notice if material changes are made. Unless otherwise indicated, any changes to this Privacy Notice will apply immediately upon posting to our Site.
14. Contact Us
If you have any questions about our practices or this Privacy Notice, please contact us at support@giftcardmarket.com. You may also write to us at 203 Carnoustie Ct., Belton, MO 64012.